James Franco was a special guest on an episode of 30 Rock this past Thursday. He was, of course, playing himself. Mr. Green Goblin Jr. and his manager hire Jane Krakowski’s character Jenna to be Franco’s public girlfriend. This is all an attempt to hide Franco’s true relationship with Kumiko-ton – a Japanese body pillow with an anime cover.
I don’t know if the real James Franco has any interest in the anime fandom his body pillow (called a dakimakura in Japanese) supposedly spawns from, but his fictional self’s unhealthy attachment and attraction towards it is pretty funny.