Anime Vice News

Now Introducing: Monsuno! With Merchandising!

Get ready for a potential onslaught of merchandising!


 No visuals for this project have been released yet. Not even for the toys it is doomed to create.
 No visuals for this project have been released yet. Not even for the toys it is doomed to create.
If you're on the list of young male TV viewers desperate for the next TV series based on a toy line, good news! Branding experts/advertising agency Dentsu is working with a California-based toy company, Jakks Pacific-- they make toys for, of all things, Blue's Clues and the WWF, along with a variety of other franchises (and those arcade joystick things with a dozen classic games built-in) --to create a new anime. Cartoon. Thing.

It's called Monsuno, and the story sounds like it would be cooler as a setup for a horror movie than a Saturday morning 25-minute cartoon commercial: "reawakened monster DNA...finds is way into the unsuspecting hands of adventure-seeking lads."

What, precisely, an adventure-seeking lad can do with a handful of DNA is surely questionable, but more importantly, Anime Nation puts it best: "whether this genuinely qualifies as 'anime' may be up for debate."
 
UPDATE: Mitsuharu Inoue, the producer of another toy-based franchise, Bakugan Battle Brawlers, is going to be creative director.
sora_thekey moderator on Jan. 7, 2010 at 11:39 a.m.

Ok you got me hooked....?? 
 
Let me see!!
giaon Jan. 7, 2010 at 11:40 a.m.
@sora_thekey: Wow, you're easy! ;)
sora_thekey moderator on Jan. 7, 2010 at 11:53 a.m.

@gia: Sometimes.... it all depends!

crusader8463on Jan. 8, 2010 at 4:45 a.m.
@gia: Why do they make a toy line based on the World Wildlife Foundation? I'm assuming your referring to the WWE wrestling toy line. They lost the rights to be called WWF a looooong time ago.
giaon Jan. 8, 2010 at 5:04 p.m.
@crusader8463: Oh, man, my bad. Their meta description on their site is: "JAKKS Pacific is the official manufacturer and licensee of assorted toys and figures for several brands such as Blue's Clues and WWF." I came to the conclusion you did and ran with it. Sorry!
crusader8463on Jan. 8, 2010 at 6:50 p.m.
@gia: No problem common mistake. I stopped caring about wrestling awhile ago just something i figured i would point out before someone else did and did it all meany like. Would still kill for my ultimate muscle DVD to get made though.

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