Anime Vice News

Crunchyroll Wants to Tell You a Fairy Tail

Crunchyroll gets one of the most anticipated anime of the season-- but there's a catch.


 Sasameki Koto
 Sasameki Koto
Let's get the second, easier simulcast announcement out of the way: Crunchyroll will be broadcasting the girls-love series Sasameki Koto, in standard fashion. I feel a bit bad that its announcement might get lost in the wake of what's to follow, so be sure to check it out in the fall 2009 anime preview if you like cute high school girls falling for one another.

The second pickup? Drumroll please! It's... Fairy Tail, the highly-anticipated adaptation of Hiro Mashima's awesome fantasy/action/adventure manga. But there's a hitch.

I talked to Crunchyroll's VP of licensing, Rob Pereyda, and he said that their getting the show at all was the result of TV Tokyo pulling some serious strings-- and the only way that they could get it was to make it for Anime Member subscribers only, and such that each episode will only be available for 30 days. So unlike most of Crunchyroll's anime simulcasts, you've got to have the paid subscription. (You can also earn a subscription by signing up for a bunch of junk to get "CR Bucks.")

It's a shame, of course, that Fairy Tail couldn't be released for everyone-- but then, it's a shame that we can't all just enjoy everything freely and legally and that it doesn't rain gumdrops, too. Pereyda told me to "think of it not as 'sorry free users, too bad for you, you get something less,' but rather as 'hey subscribers, here is a nice bonus for you that came together." He also promised that this is not a trend that Crunchyroll is leaning towards, but rather a concession to get a really cool-lookin' show.

A few other CR updates: Pereyda pointed out that recently a lot of their series have started to be available in Scandinavia, which makes up 8% of their  releases now. Miracle Train, for example, is available in the US, Canada, the UK, Australia, New Zealand, plus Sweden, Norway, Denmark, Finland, and the United Arab Emirates.

Pretty cool moves forward here, in my opinion. But I'm biased-- I'm already a subscribing member.
JJOR64on Oct. 5, 2009 at 12:06 p.m.
That's a bummer for Fairy Tail.  I guess people will just hit the pirate sites to watch it now.
omoon Oct. 5, 2009 at 12:20 p.m.
It's probably a good way for them to survey their userbase too...
John_Martoneon Oct. 5, 2009 at 12:24 p.m.
GIMMIE
Lance_McCloudon Oct. 5, 2009 at 12:32 p.m.
I still dont like Crunchyroll. You should not be able to start an illegal business and rip people of only to be asked to become a partner with those you are stealing from. But living in Sweden, its nice to see that Scandinavia gets some atention as most of these official streaming releases cant be watched outside of the US. As for this series I will do like i do with any series i think look interesting, watch the fansubs and the get the DVDs if it turns out to be a really good series.
sunfloweron Oct. 5, 2009 at 12:39 p.m.
YAY!!!!!!!!!!!!!!!!!!!  (I'm a subscriber.)  I just have to remember to keep up with it, since sometimes I'll let series go for a couple months so I don't have to deal with cliffhangers.
 
 
I'd rather have CR go straight and deliver what anime fans have been wanting for years, then for them to be shut down, or worse, still broadcasting fansubs.  Besides, if the anime companies don't mind, who are we to complain?
AmandaBeeon Oct. 5, 2009 at 1:17 p.m.
  Artificial scarcity makes me a sad panda.
giaon Oct. 5, 2009 at 1:35 p.m.
@AmandaBee: You'd have to take it up with the Fairy Tail Production Committee, alas.
 
For any readers unfamiliar, most anime are put together via a committee, consisting of various companies that all front some of the cash and/or the intellectual property being animated. The companies can include voice actor talent agencies, animation studios, distributors, CD labels, etc, and an anime is usually made by a committee of 20-40 of them. Each company is given certain rights by which they can make money off the show. Lantis, a music company, makes money off of the soundtracks; Sony Home Video (or its Japanese equivalent) makes money off of the DVD sales, TV Tokyo makes money off of the advertising when they broadcast it, etc.
 
As I understand it, in this case TV Tokyo did not actually have the Internet broadcast rights to the show, and were only able to get them to Crunchyroll via a lot of negotiating. No one wants to give up their own rights, but they all want the show to do as well as possible-- it's a tough situation to negotiate between 40 companies @_@
Chibi_Kajion Oct. 5, 2009 at 5:31 p.m.
 Sasameki Koto is the only thing I'm interested in here~
lolwuton Oct. 5, 2009 at 9:40 p.m.
Meanwhile, torrents remain free for everyone. I'll trade a slightly longer wait for superior quality and distribution that isn't a pain in the ass.

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