Anime Vice News

AV MOD MATERIAL: Ponies Finally Set to Invade Japan!

In its obvious bid for true world domination, MY LITTLE PONY: FRIENDSHIP IS MAGIC is coming to Japan in both Japanese Dub and original English form!

Popular kids show/cult-hit MY LITTLE PONY: FRIENDSHIP IS MAGIC (or rather, My Little Pony: Tomodachi wa Mahou) has finally set its sights on Japan in it's continuing effort to dominate the world... with friendship and pastel-colored ponies.

It was arguably never a question of if this would happen, but really when. According to Wikipedia, Friendship is Magic is already or soon will be available in the following languages: English, European French, Italian, Dutch, European Spanish, German, Danish, Norwegian, Swedish, Turkish, Arabic, Polish, Mexican Spanish, Brazilian Portuguese, Hungarian, Czech, Romanian, Serbian, Russian, European Portuguese, Chinese, Finnish, Slovak, Ukrainian, and now Japanese.

My Little Pony: Tomodachi wa Mahou
My Little Pony: Tomodachi wa Mahou

Here are the details as posted on Equestria Daily:

  • Japanese title is My Little Pony トモダチは魔法 (tomodachi wa mahou = Friendship is Magic)
  • scheduled to begin airing on TV Tokyo in April of this year
  • the show will be available in both Japanese dub and original English
  • recognition of older pony fans was mentioned
  • 4 of the mane 6 voice actresses were revealed:
  • Applejack: 徳井青空 Sora Tokui
  • Rarity: 佐々木未来 Mikoi Sasaki
  • Pinkie Pie: 三森すずこ Suzuko Mimori
  • Rainbow Dash: 橘田いずみ Izumi Kitta
  • The 4 voice actresses listed above are the main characters in Tantei Opera Milky Holmes
  • Twilight Sparkle and Fluttershy will be revealed at an event in March
  • toy line marketed towards young girls
  • other merchandise such as magazines, accessories, and smart phone applications will be marketed towards middle school age through college (and if I know my Japanese marketing, you are SURE to get a TON of awesome, made only in Japan pony merch!)
  • new website: (under construction)
  • 52 episodes confirmed (season 1-2) but if it remains popular, we are sure to get season 3 and beyond
  • they are hoping the show will teach the importance of friendship while teaching English to kids as well (not many children's shows are automatically available in English here on TV)
Kinda makes sense, right?
Kinda makes sense, right?

Perhaps the most interesting point listed above (besides the merchandise towards older viewers) is that the main voice cast of Tantei Opera Milky Holmes will be voicing 4 of the 6 main characters. This is strangely fitting, since those characters go on adventures and solve problems together not entirely unlike the ponies. Unfortunately we won't know about the Japanese voices for Twilight Sparkle or Fluttershy until sometime in March.

What do you think of this news? Is it about time this happened, or is the world now doomed?

Daniel Newton is an Anime Vice moderator and occasional guest writer with a dangerous obsession with Wine Gums. Follow his personal and community Twitter feeds: @Daniel_Newton and @AnimeVicers

LordTerminalon Jan. 24, 2013 at 7:49 a.m.

The world is doomed. This whole franchise has been one big plot by Hasbro to brainwash the masses into an army for global domination.

kwyrton Jan. 24, 2013 at 8:58 a.m.

I welcome our new pony overlords.

Kelleth moderator on Jan. 24, 2013 at 11:43 a.m.

@LordTerminal: No that was transformers. This was because they where bored.

I cannot wait to look down on the reverse-weeaboo's who waltz in to this particular franchise!

For to long have they made us feel bad for something that's from their side of the globe >:D

O and yes love and tolerate blablablablabla bla. Save that for later!

Kino88on Jan. 24, 2013 at 7:57 p.m.

when the hell did this show become so strangely popular with so many people???

isn't the target age for those ponies like for seven year old girls or something???

sure this is coming from a guy who watched and enjoyed Lucky Star, but that show at least had some slightly adult level Seinfeld absurdness in it's humor,

or am I missing something??

Daniel_Newton moderator on Jan. 24, 2013 at 8:59 p.m.

@Kino88 said:

when the hell did this show become so strangely popular with so many people???

It's been extremely popular for like two years now. There are big conventions for it and everything.

I wrote an article about why it's an enjoyable show about a year ago which may help, though it might be easier to just find an episode on YouTube and check it out for yourself. They're easy to find.

Destinyheroknighton Jan. 25, 2013 at 1:37 p.m.

Meh, I fell out of the MLP fandom. Don't really care for it

Killer_of_trollson Jan. 28, 2013 at 2:49 a.m.

Its only a mater of time before the Japs make a hardcore sequel with missles, alien invasions, and ponies with fire instead of hair. Or at least I hope so.

Daniel_Newton moderator on Jan. 28, 2013 at 10:24 a.m.

@Killer_of_trolls: Considering they made an anime spin-off of the Powerpuff Girls... it's not entirely out of the question.

Killer_of_trollson Jan. 28, 2013 at 10:34 a.m.

@Daniel_Newton: Wasn't a spin-off. They rewrote it. PPGZ is one of the most horrible things I ever viewed in my life. It's a good thing I was exposed to PPGD on Snafu's website first to balance that. Although, that one was kinda of a cross between different CN frachises, rather than just PPG, but it was mainly about them.

sickVisionz moderator on Feb. 8, 2013 at 6:05 p.m.

The Milky Holmes connection is the only thing that would get me to watch this... even then, still not enough. Is this show really that good? Does it look like some 5 year old girl modern day Strawberry Shortcake x Dora the Explorer stuff but it's actually like Sailor Moon and has yuri ponies beating the shit out people in DBZ quality fights or something that's actually the opposite of the impression that any of the marketing provides?

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