On November 21, 2013, the NEW YORK TIMES, one of the best selling newspapers in the U.S., hosted an ad for the blockbuster selling manga series, ONE PIECE. This full page ad can be found on Page A15.
This was apparently partially to celebrate ONE PIECE selling over 300 Million copies of Eiichiro Oda's creation. 130 Million of these having been sold since 2009. In every sense of the word, nothing in manga or comics sells quite like this series.
To give a little perspective. Last year, Shueisha published four collected volumes of ONE PIECE and those sold over 23 Million units. It's closest competitor KUROKO NO BASUKE's five volumes of the same year sold just over 8 Million copies. That doesn't even calculate in back issue sales.