Dentsu Forum

If you're on the list of young male TV viewers desperate for the next TV series based on a toy line, good news! Branding experts/advertising agency Dentsu is working with a California-based toy company, Jakks Pacific-- they make toys for, of all things, Blue's Clues and the WWF, along with a variety of other franchises (and those arcade joystick things with a dozen classic games built-in) --to create a new anime. Cartoon. Thing.

It's called Monsuno, and the story sounds like it would be cooler as a setup for a horror movie than a Saturday morning 25-minute cartoon commercial: "reawakened monster DNA...finds is way into the unsuspecting hands of adventure-seeking lads."

What, precisely, an adventure-seeking lad can do with a handful of DNA is surely questionable, but more importantly, Anime Nation puts it best: "whether this genuinely qualifies as 'anime' may be up for debate."
 
UPDATE: Mitsuharu Inoue, the producer of another toy-based franchise, Bakugan Battle Brawlers, is going to be creative director.

@sora_thekey: Wow, you're easy! ;)

@crusader8463: Oh, man, my bad. Their meta description on their site is: "JAKKS Pacific is the official manufacturer and licensee of assorted toys and figures for several brands such as Blue's Clues and WWF." I came to the conclusion you did and ran with it. Sorry!